Tell us about your new song.
Veham as a project is very close to my heart; it is my last release of 2020 and while working on it, we knew, we were sitting on a goldmine. Everything, from the lyrics to the composition, has been curated with so much love. The word Veham has never been used so beautifully in a song before. It has this bittersweet feeling to it and induces a feeling of hope in a hopeless situation.
As a singer, what works better – Bollywood songs or music singles?
In India, Bollywood is the most consumed genre of music and it’s true that the minute you attach this tag to any song, its reach will grow manifold. I have released singles as well as lent my voice to Bollywood songs and I have had a different form of recognition in both cases.
What have been your top achievements so far?
In 2020, with my debut English single Control, I made it to the Spotify Times Square Billboard and won an MTV Europe Music Award (EMA) as well. My song Butta Bomma became the most viewed Telugu song ever and I have received the Dadasaheb Phalke International Film Festival Award for Chale Aana.
You are known for your soulful voice. Would you like to experiment or stick to your forte?
In all honesty, I identify myself as a Pop/R&B artiste. That is my truest musical nature but since I have sung in many languages, I don’t limit myself to singing just one type of song, which is why when you go through my discography you will be able to hear a wide variety of moods, styles and genres.
Name your best song which is closest to your heart?
If I have to pick a few favourites they would be Bol Do Na Zara, Main Rahoon Ya Na Rahoon and Tere Mere.
Any advice you would like to give to upcoming singers?
Keep yourself hydrated as much as you can. Take online lessons, see YouTube tutorials, make the most of the time at hand to better your craft, and hone your skills.
Who is your favourite singer?
Charlie Puth and Anne-Marie are two of my favourites.
Your upcoming projects?
I am currently working on a couple of Hindi and regional singles and a few exciting international collaborations.
How do you see your career now?
Grateful for everything till now and excited for all that’s upcoming!